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Journalism Vs PR

Journalism and public relations are two professions which are different in practice, but they also share many similar attributes and functions. While PR relies on journalists to use their press releas…

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Effective Viral Marketing Strategies

Viral Marketing covers almost all forms of media. So if you decide to use viral marketing as a means of advertising your business, here are some of the best viral marketing strategies which can be use…

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Viral Marketing Through Social Networking

Implementing some effective viral marketing strategies is a good way to get people talking about your business. Many times a successful viral marketing campaign can be developed through pre-existing s…

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Viral Marketing Techniques

Viral marketing is a technique that uses word of mouth or email to reach and affect an audience. Viral marketing can generate a huge amount of buzz and brand awareness whether they are carried out onl…

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Public Relations- An Overview

The public relations department aims at the enhancement of a company's reputation. Generally the pr specialists are skilled publicists and are able to present a company or individual to the world …

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Public Relations in India

Public relations is an art of communication and winning over the people around. The concept of public relations was prevalent in India since ancient times although the pr tools used have changed from …

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